Oogwereld Consolidation of independent optical stores

Profile

Oogwereld is a group of 34 optical retail stores in the middle and high-end of the optical retail market. More than 70 optometrists and contact lenses specialists allow the company to offer premium eye care to its loyal customer base. Oogwereld further distinguishes itself from retail chains through an extensive assortment of exclusive frames and superior customer service. Since 2011, the company has grown from 13 stores to 34 stores today, while preserving the local stores' identity and independent character.

www.oogwereld.nl

34 optical retail stores in the middle and high-end market

34 optical retail stores in the middle and high-end market

Consolidation of independent optical stores

Consolidation of independent optical stores

Strengthening of core business

Strengthening of core business

Strategy

  • Supporting a strong management team with their growth ambitions
  • Facilitate further buy-and-build of independent optical stores
  • Strengthening of the core of the organisation: ERP, marketing, service

“The partnership with AAC allows Oogwereld to operate as the logical consolidator in the market for independent optical stores. Oogwereld will continue to distinguish itself through premium eye care, an exclusive assortment, and excellent customer service for all our clients.”

Philip de Groot, CEO Oogwereld

Investment date

2018 - current

Deal type

Management buy-out

Theme

Buy-and-build

Sales

€ 23 million

Employees

190